Top Ten Getting Started Tips to Market Your Book and Business

I came across this article that was written back in 2005 and the content of it has not changed as to what must and can be done to market a book online.

Take a moment read the article, then share your thoughts and feedback so we can talk about it.

Hope you enjoy!

Have an awesome day,
C.F. -

Top Ten Getting Started Tips to Market Your Book and Business

Want to sell a lot more books? Want clients calling every day to find out more about your service? Most emerging businesses forget the #1 way to promote anything–the Internet. Specifically, writing and submitting articles.

These ten Tips will help you write a winning article that top ezines and Web sites will want to publish.

1. Include your non-fiction book’s chapter how to’s or your fiction’s juicy chapter excerpts in your articles. Your book coach encourages novelists as well as self-help authors.

2. Keep your articles around 200-800 words each. Remember today’s audience likes short copy. They want it one, two, three.Online writing is so different from what print magazines want.

3. Keep your article focused on just one thesis or point. That means mindmap your article or make a linear outline what points to keep before your write it. A plan helps.

4. Create a hook for your two or three-sentence introduction. Notice this one asked you a few questions to engage you.

5. Forget the old school of writing for print magazines and getting paid. Follow the Internet way– give your article away like Mrs. Field cookie samples, so people who read them and notice your signature file will want to visit the site where you sell your book.

6. Keep yourself out of it. Your audience wants to know what you can do for them. Replace those “I” constructions with “you.” “If you are like me….”

7. Number the main points for clarity. People love easy to read tips. Remember tips have a format that pros know. Start with a command, follow it with a benefit for doing it, and follow that with examples of how.

8. Collect ten well-edited articles before you blast off. Online readers will look at you more seriously when they see you offer more than one quick thing. They will see you as the savvy expert and click to where you sell your book.

9. Leverage one article into five. Change your audience. Change your number of how to’s. Three Tips to… or Five Tips… or The Two Best Ways to….

10. Remember free information is the reason people go to Web sites, so put your articles there as well as in a blog.

Once you get dozens of short articles or fiction excerpts out to no spam ezines or top web sites in your field, you will notice the search engines optimizing your site because they see your important key words that link you, your book, or your service together. Your submitted articles lead to the magic of “viral marketing.” The thing is that this is attraction, natural marketing at its best. Your coach’s URL and signature file is now on over 33,000 Web sites.

 

 

Judy Cullins ©2005 All Rights Reserved.

Judy Cullins, 20-year Book and Internet Marketing Coach works with small business people who want to make a difference in people’s lives, build their credibility and clients, and make a consistent life-long income. Judy is author of 10 eBooks including Write your eBook or Other Short Book Fast, Ten Non-Techie Ways to Market Your Book Online, The Fast and Cheap Way to Explode Your Targeted Web Traffic, and Power Writing for Web Sites That Sell. She offers free help through her 2 monthly ezines, “The BookCoach Says…,” “Business Tip of the Month,” blog Q & A at http://www.bookcoaching.com and over 185 free articles

Website Makeover Monday – Choosing Your Keywords For Google

The power of internet keywords is to use the right
keywords and phrases in the area that your market
and audience are searching for you in.

So in this week’s Website Makeover Workshop, we’re
talking about choosing keywords in order for Google
to help you reach your market, your buyer, or where
you want to be on this World Wide Web!

Let’s Get Started!!!

 

I hope you have found value in the above video. I know it’s brief
and filled with a lot to think and ponder about, so take a minute
talk back and share your thoughts, ideas, and or questions.

Looking forward to speaking with you.

Continue to make this Monday Mighty!

Won’t Be Denied,
C.F. Jackson

How To Sell Your Own Self-Published Books

How is it possible to sell your own self-published book with 692.3 million books
reported by Nielson BookScan as being sold in 2007? This is a 5% increase from
the previous year.

 

 

 

 

 

 

 

It has been reported by Publisher Weekly that the internet is the dominating factor
when it comes to bookselling. In 2007, 35% of book purchases during the nine-
month period reviewed by Publisher Weekly were generated by direct-to-consumer
(internet, book clubs, book fairs, other).

As a self-published author, the ability to sell your own books through the WorldWide
Web makes it more achievable. The internet brings authors, entrepreneurs, artists,
etc. to an even playing field. This vehicle makes anyone with a website accessible
to a global population.

Just within the second quarter of 2008, the Census Bureau of the Department of
Commerce stated that the total number of internet users worldwide was
1,463,500,000. This is a large audience accessible to your website 24 hours a day
and 7 days a week.

That isn’t all.  As a self-published author, there are customers out there waiting and
wanting to find you on Google, Yahoo! or MSN. Consumers are still purchasing each
and every day.  Within the second quarter of 2008, retail sales increased by 0.9 percent
over the first quarter of 2008.  This is equivalent to $1,034.8 billion USD.

How do you sell your own self-published books? The answer is the internet. With the
proper website fundamentals, strategies, techniques, and resources on learning how
to sell your book online, as well as learning how to market a book, it is possible. In
addition, you will have access to a larger, worldwide audience.

Why is the internet a powerful vehicle for any self published author?

- Low cost to start and operate
- It’s open and available 24/7
- Worldwide marketplace
- You are your own publisher and boss
- It offers flexibility – You can do business anywhere
- Offers the ability to advertise for free
- The internet is the fastest growing industry ever

The ultimate goal for the self-published author is to create the ultimate results online,
which includes having your target audience:

1. Find Your Website: Out of the more than 1,463,500,000 websites. This can be done
through website fundamentals and techniques.

2. Like You and Like Your Book: Once you’ve been found, it’s time to be part of the
$1,034.8 billion in sales by having a website that includes the proper elements and
strategies to generate action.

3. Buy It – Your book:  Achieving one and two, the excitement comes when your visitor
buys a copy of your book.

Today, the fastest growing vehicle with an all-access pass to the world is known as the
Internet and the Worldwide Web. As a self-published author, learning how to sell your
book online is the key answer to how to sell your own self-published books.

Help Accelerate Your Book Marketing Online

In order to bring more value to the weekly
Website Makeover Monday and to the
Website Makeover Workshop value I
would like to enlist your help.

I am in the process of planning some future
programs on book marketing. Of course, it
would be silly to do this without YOUR input.

I want to know what will help you accelerate
your success online as an author and writer
for this 2009 year..

And so, will you help me out by completing
my brief survey? It should take you about
90 seconds.

Here is the link:
http://tinyurl.com/Accelerate-In-2009

Thanks so much for you time!

I really appreciate it.