How Not To Make Online Marketing Blunders

November 4, 2009 by C.F. Jackson  
Filed under Keys to Success

Have you been wondering how not to make marketing blunders when it comes to your website
and online?

how not to make marketing blunders

At this very moment over 539 million searches have taken place on Google. Many searchers
aren’t reaching millions of websites because of marketing blunders when it comes to marketing
online.

It was in June of 2005 when I learned that there was a lot I didn’t know, which made perfect sense
to why I wasn’t getting much web traffic, books sales, let alone subscribers to my newsletter. It was
frustrating. But I saw that there was a lot more to being online than having a website.

With the growth of the internet, consisting of over 1.6 billion users in the world a lot has changed,
which requires a lot more. So let’s touch on a few marketing blunders made daily across the World
Wide Web.

1. Not using keywords or keyword phrases on website, articles, blogs and all content posted on the
web.

2. Focused on the pretty and snazzy website, rather than a customer friendly website.

3. Missing contact information on website: Phone Number, Email Address and Mailing Address

4. Blogs: Forcing readers to login to leave a comment

5. Failing to collect names and emails of web visitors

6. Free websites with banner ads

7. Too many distractions on website that takes visitors away

8. Not investing in a domain name

9. Poor quality of images on sites

10. Social Network Sites: Selling more than providing value to the community

11. Missing the opportunity to brand product, service and expertise

12. Missing a brand

13. Not having a personal or business website

14. Focusing on the sale over building a relationship

15. Inconsistent activity with marketing online and offline

16. Seeking the cheapest route

17. Slow to act and implement

18. Not multi-marketing

19. Not getting out of the way to receive help

20. Doing the same thing daily and seeking a new result

21. *Right here insert a marketing blunder you’ve seen or supported. Share
it right below to help others.*

Now, this is my subjective list, but it’s a list to get you thinking and moving. There are so many
blunders out there and not even I can catch them all. I know I have been a victim to many of
the 20 I’ve shared with you today.

Add to the online website marketing blunder list. More importantly, stop making the blunders to
help improve your sales, traffic and online results.

=================
About The Author,
=================

And to help you with marketing your book, product or service, C, F, Jackson invites you to check
out Website Makeover Online Marketing Service where you leave the online marketing up to them.
Can you customers find you on Google, Yahoo, or MSN?

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Recommended Services:,
~~~~~~~~~~~~~~~~~~~~~,

Website Makeover One-On-One,

Mentoring By The Minute

Easiest Way On How To Do Website Optimization

November 2, 2009 by C.F. Jackson  
Filed under Website Design 101

Website Optimization ServicesHave you been in search of website optimization
tricks? Or how to do website optimization.

Today, we’re covering one the most important
website optimization techniques that most website
owners are missing. And I’m sure you’re one of them.

This is the most pivotal element when it comes to generating web traffic and
helping people find you online.

You can’t afford to skate by without using keywords if your goal is to reach the
topof Google, Yahoo, MSN or the likes.

Watch today’s video to see what I’m talking about.

=================
About The Author,
=================

And to help you with your search engine optimization C, F, Jackson invites
you to check out Mentoring by the Minute.com, where your internet marketing
questions are answered. The topics range from how to market a book online
to web traffic generation strategies.

~~~~~~~~~~~~~~~~~
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One Powerful Strategy on How to Market Yourself

October 28, 2009 by C.F. Jackson  
Filed under Keys to Success

Have you been wondering how to market yourself?  How about how to market a business?
I discovered there’s a way to help market yourself that many people seem to overlook.

how to market yourself

Just the other week I wrote the article titled “Can Customer Feedback Increase Your Sales?“  The
article discusses how to use customer testimonials to help with your sales. But what can giving a
testimonial do for you?

We all desire help with our marketing efforts and some portions of it requires an investment. Then
there are ways that are cost effective. I learned that my giving genuine testimonials can help brand
and market me with zero out of pocket expense.

The goal with marketing is to reach your target audience and/or market over and over again while
receiving a high ROI (return on investment).  How can you achieve this goal without ever having to
pay for it?

Well earlier this year I decided to give a testimonial on a program that’s offered by someone I’ve
been learning from since 2005.  With my taking 10 to 15 minutes to share my true feelings about
MRMI Basic Training, they placed my photo on the front page.

This opportunity has allowed me to be contacted by someone whom I’ve admired because they saw
me on this website.  Now, Stephen Pierce is an authority in what he does, so being on a website of
someone who is really respected makes it great.

Just this past September I offered feedback to an article I read in the Entrepreneur Magazine on
Russell Simmons.  Again, taking about 15 minutes to express what inspired me the most about the
article has allowed my letter to the editor to be published in the November issue of Entrepreneur
Magazine.

It’s really easy to get started with putting your name, brand, and face out there by providing testimonials.

Here are few steps:
1. Recognize what products or services you’ve found of value.

2. Ask yourself: “Have I told everyone about it?” and “Have I shared my joy with the business?”

3. Sit down and write a brief email on what you like best about the product and/or service.

4. Most importantly be genuine.

Remember this, your company and name is behind this testimonial, so be sure to stand firm on it.  This
is something you can implement right now.  Don’t you agree?

=================
About The Author,
=================

And to help you with writing a quality testimonial, C, F, Jackson invites you to check out Website
Makeover Mentoring by the Minute
, where your online questions are answered.  The topics range
from how to market a book online to I need web traffic.

~~~~~~~~~~~~~~~~~
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3 Keys on How to Publish Your Own Book

October 26, 2009 by C.F. Jackson  
Filed under Website Design 101

How to Publish Your Own BookHow to publish your own book? Has this question
been running through your mind? For me in 2003
it was a process of collecting information and this
is what I share with you today.

Over 821,500 new book titles have been published
thus far, this year. Isn’t it time to get your book out
to your reader?

I chose to reach my avid reader today by independently
publishing my work. Time is of essence and now is the
perfect time to learn how to publish your own novel
or non-fiction book.

Watch today’s Website Makeover Monday video

=================
About The Author,
=================

And to help you with publishing your book right, C, F, Jackson invites
you to check out Website Makeover Mentoring by the Minute, where
your book publishing questions are answered. The topics range from
how to market a book online to web traffic generation strategies.

~~~~~~~~~~~~~~~~~
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Can Customer Feedback Increase Your Sales?

October 14, 2009 by C.F. Jackson  
Filed under Keys to Success

What are your customers saying about your products or services? Are
you sharing your customer testimonials with your future customers
and clients?

Can Customer Feedback Increase Your Sales

Today, we are caught in the web of more complaints and more negative
opinions. With the social networking world and Web 2.0,negativity and
complaints are spreading like a wildfire.

Like with most decisions we make, we want to know what others have
experienced when it comes to a book, a restaurant, a vacation destination
and so on.

Now the key is this when it comes to presenting your testimonials:
Present them uniquely and live.

What do I mean?

Anyone can take text and place it onto their website. But how about taking
it to another level by having your happy customers record a video or audio
for you?

When I finally got the message I created video reviews from my readers. Visit
my site to see for yourself at www.CFJackson.com. I allowed my avid read to
express what they liked about my novel Won’t Be Denied. You can see and hear
their enthusiasm about the novel and the storyline. Someone expressing their
experience can do a lot more than text.

The challenge for you today is step outside your box and start enlisting the help
of your happy clients and customers with a LIVE testimonial. Your perspective
customer will find them to be the deciding factor to buy or not to buy.

What’s your goal? To get them to buy.

=================
About The Author,
=================

And to help you with getting started online right, C, F, Jackson invites you to check
out Website Makeover Mentoring by the Minute, where your online questions are
answered. The topics range from how to market a book online to I need web traffic.

~~~~~~~~~~~~~~~~~
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Simplest Book Marketing Strategy

October 12, 2009 by C.F. Jackson  
Filed under Website Design 101

How to Market a Book-How to promote a bookMany people find my website while
searching for ways on how market a
book online. Like every other entity
online it’s about names and emails.

Today, we’re covering one of the
simplest book marketing technique
that’s many overlook when marketing and promoting online.

The key to remember is this: “Most people don’t make a
purchase on the first visit. It takes between one and seven
times.”

It’s about providing value. I mentioned this last week!

Watch today’s Website Makeover Monday video

=================
About The Author,
=================

And to help you with getting started online right, C, F, Jackson invites
you to check out Website Makeover Mentoring by the Minute, where
your online questions are answered. The topics range from how to
market a book online to web traffic generation strategies.

~~~~~~~~~~~~~~~~~
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Website Marketing Optimization Tips/Techniques

Mentoring By The Minute

Legitimate Twitter Follower Strategy

October 5, 2009 by C.F. Jackson  
Filed under Website Design 101

Twitter FollowersWith the growth of Twitter, the forecasters are
predicting that there will be 18 million users of
Twitter by the end of 2009. This is an extraordinary
number.

No matter what the numbers will end up being,
the majority of Twitter users are still asking the
lingering question, “How do I to get more twitter followers?

There are many gimmicks on getting more twitter followers. Today, I’m
sharing my strategy that has increased followership without effort.

It’s about providing value.

Watch today’s Website Makeover Monday video

=================
About The Author,
=================

And to help you with getting started online right, C, F, Jackson invites
you to check out Website Makeover Mentoring by the Minute, where
your online questions are answered. The topics range from how to
market a book online to I need web traffic.

~~~~~~~~~~~~~~~~~
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Mentoring By The Minute

Blogging For Dummies Easy Tip

September 28, 2009 by C.F. Jackson  
Filed under Website Design 101

Blogging For DummiesIt seems as if many are struggling with their online
results. More and more people are blogging. At this
very moment there have been over 500,000 blog
posts today!

The question is this: Are your blog posts getting lost
in the abyss today? You’re not getting enough blog
traffic or no one is commenting. It’s all tied to blogging
the right way, by utilizing your categories correct.

Now that you know that you need help in order to
achieve blog success watch this weeks Website Makeover
Monday video.

Press Play!

=================
About The Author,
=================

And to help you with getting started online right, C, F, Jackson invites you to check out Website
Makeover Mentoring by the Minute
, where your online questions are answered. The topics range
from how to market a book online to I need web traffic. Just go to www.MentoringByTheMinute.com

~~~~~~~~~~~~~~~~~
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Website Makeover Workshop’s Workshop Series

How To Create An Internet Presence In 10 Minutes

September 23, 2009 by C.F. Jackson  
Filed under Keys to Success

When I started out on the internet in the late 90’s it wasn’t as easy as it is today
to get online and have a presence quickly.

How To Create Internet Presense In 10 Minutes

There were ways to create websites, but without knowledge of HTML or the desire to
learn about web design it was a challenge.Most people invested large amounts of money
to have their websites designed.

Today any and everyone can create a web presence online overnight. Yes! You can
have a web presence overnight. However the key is this, doing it right.

I was online in the 2003, but it wasn’t right. The same struggles many are having
today, I didn’t know the key and pivotal elements to getting started online right.

How can one do it right?

1., Blog – Getting a blog is one of the fastest and cost effective ways to getting online
today.

Blogs are easy to update, which means there’s no need for a webmaster to make small
and minute changes.

The cost is either free, small base fee or you can host it yourself. It all depends your skill
level.

One thing, they are built to help you get started right. Search engines love blogs because
they fuel their engine with content.

2., Keywords – These are the keys your audience use in order to find you online. I didn’t
provide my target audience with a set of keys.

Let’s say you have a blog or a website and you’re not getting the results you want. It’s
possibility you haven’t defined your keywords.

This is where a lot of people go wrong online. This is where I struggled. Without keywords
and keyword phrases your website or your blog will forever be lost in the abyss.

These are two strategies I use to capture my target audience, to drive traffic, and build my
business. You can learn all seven key steps when you join me Thursday evening as I present
an online workshop titled 7 Key Steps On How To Get Started RIGHT As An Author Online
OVERNIGHT.,

In this workshop you’ll discover…,
- Key Elements to a Domain Name,
- Internet Presence In 10 Minutes,
- How to Increase Book Sales,
- How to Systematize Online Process,
- Powerful Customer Getting Methods,
- and a lot more,

Date: Thursday, September 24, 2009,

Time: 8:30 PM – 9:30 PM EST,

Where: Online,

Register Now
http://budurl.com/7StepsWeb ,

=================
About The Author,
=================

And to help you with getting started online right, C, F, Jackson invites you to check out Website
Makeover Mentoring by the Minute
, where your online questions are answered. The topics range
from how to market a book online to I need web traffic.

~~~~~~~~~~~~~~~~~
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Three Keys To Success with John Di Lemme

September 14, 2009 by C.F. Jackson  
Filed under Book & Internet Marketing Strategies

John Di Lemme - Keys To Success Have you asked these questions:

- Why my book isn’t selling?
- How can I increase my online sales?
- How do I drive more traffic?

Well, I’ve had the pleasure to see  John Di Lemme
this past Saturday here in Atlanta. He provided personal
and sales strategies for growth. Still on FIRE, he shared more with us!

Even with all the background noise, John shares three powerful tips
when it comes creating online success today online.

1. Relationships
2. Testimonials
3. Long Term Business

These are practical tips that can be implemented immediately.

Again, “Sorry about the background noise!” No need to comment
about the sound quality. It’s for those who can hear the message.
Okay?

That’s why the words have been added to the video to help. I was going
to scrap it but the information here is too valuable to do that.

Go Ahead & Hit Play!

Continue to make it happen!

Won’t Be Denied,
C.F. Jackson

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