11 Ways You’re Shooting Yourself and Your Business in the Foot
August 19, 2009 by C.F. Jackson
Filed under Keys to Success
I’ve been online since 1993 when it was still in the DOS stage of life, but as it grew, I of course allowed my knowledge to grow. Going from pleasure to business was a complete mind shift for me back in 2001.
However, if I’d allowed the below 15 ways to shooting yourself and your business in the foot to kill or even stagnate my growth you wouldn’t be reading this today.
Over the years I’ve heard the battle cries and struggles of many people: online or face-to-face. And what I’ve collected are common denominators to the lack of success: business or personal.
I have struggled with many of these self-afflicting symptoms. I recognize a lot of them daily within my day-to-day travels.
Today, I’m sharing with you symptoms that are harming to many entrepreneurs, authors and small business.
1. Free Mindset – Are individuals who look and expect for everything to be free. I’ve seen it where people refuse to invest $10 for a domain name. Even that is too much to ask.
Often he/she will constantly seek out the only the cheapest and free methods as they drive up the ladder toward success.
2. Constant Complainers – Are individuals who spend their time finding fault and disliking everything under the sun. Ask them to do it better, they wouldn’t know how.
3. The Non-Reader – The reason these individuals fail achieve the results or answers they’re looking for is due to their inability to slow down and read.
Reading is fundamental!
4. Do It My Way – Are individuals who want everything delivered in the exact way they would do it. More often than none, they’ll miss out on one time opportunities.
It’s an unwillingness to open one’s self to new a way to receive information.
5. Overly Skeptical – No matter how much they’re struggling with, let’s say web traffic, this individual will talk themselves out of investing 50 dollars to achieve results.
I myself understand the fear of being burnt because I have invested thousands into a program that didn’t deliver what it promised.
6. Not The Right Answer – Are individuals who will suck up the time and knowledge of another person to get an answer to their dilemma, but the answer entails for “too” much work, then for them it wasn’t the right answer.
7. Quick, Fast, & Hurry – Are individuals who always want results yesterday without the leg work or the building of the foundation.
How do I get web traffic? I need to sell XYZ amount of books in three months.
8. Cornered – Are individuals who will remain in the corner, rather than branching out in order to increase their skills and their network.
9. I Can’t – Are individuals who allow the phrase ‘I can’t” dictate their abilities online or offline. They have the capillarity to do a lot more once they take away the belief of “I can’t”.
The word can’t shuts down one’s ability to move.
10. Network – No matter how many contacts, Twitter followers or Facebook friends one may have, it doesn’t compare to having a network of colleagues one can connect with locally.
It took a minute for me to step outside of myself. I have a mastermind group that has helped me immensely. You can find one in your area on MeetUp.com
11. Look At Me – Are individuals with social networking ratio of 90% look at me and 10% of by the way here’s something I found.
People are turned off to constant self-pointing. The way people will notice people when they offer solutions. When it comes to commanding attention is when individuals bring value into each place they enter into… online or offline.
There are others that weren’t mentioned above and some you already know about yourself. If there’s ever a time to put the gun away and place a bandage on your wounds to start the healing process, then that time is now.
Make a commitment to yourself, then to your business to change one thing a month that you’ve been shooting youself in your foot with. Now, if it’s a bunion keep on shooting. I’m joking!
Seriously, take time to reflect on what’s been debilitating your growth and your ability to reach higher levels in life: personal or business. Once you’ve identify them: Face it, Trace it, then Erase it.
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About The Author
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And to help you from increasing your web traffic to finding your target audience, C.F. Jackson invites you to join the 120 Day Challenge… Achieving online success in 120 days. To participate is simple… Just got to http://www.VirtualTutorialCenter.com – Create your account and you’re ready to go!
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GetLinkedOut.com Launches an Eight Step System to Teach You How to Grow Your Web Traffic with LinkedIn
August 12, 2009 by C.F. Jackson
Filed under Keys to Success
PRESS RELEASE:
The first how-to system from Organized Thoughts Publishing, announced today the launch of a new training offering for web owners: Get LinkedOut: Massive Traffic In 8 Easy Steps Using LinkedIn. The launch came on the heels of successful web traffic results with popular social network LinkedIn for six months straight.
“Even before the testing period ended, we had recognized the simplistic and practical system for traffic generation and on how to get targeted traffic on one social network site is something anyone can implement,” said C.F. Jackson, CEO of Organized Thoughts Publishing. “We all have experienced and know how it can be stressful to determine where to begin engaging for web traffic outside of the standard strategies: Google AdWords or Pay-Per-Click campaigns. Our eight step system will help entrepreneurs, small businesses and home based businesses supercharge their online results with a simple system that no matter of your knowledge base of social media, you’ll have access to the top time-saving tools and the blueprint for an easy process to increasing web traffic.”
“LinkedIn is booming according to ComScore, with unique visitors up over 22% in January (2009) to over 7.7 million uniques in just the US, not to mention that time spent on the website actually doubled.” Many have failed to recognize the powerhouse of business networking, LinkedIn.
However, Organized Thoughts Publishing recognized and leveraged LinkedIn authority to grow its online traffic. Get LinkedOut will guide online business owners and entrepreneurs through a simple strategy that will not only increase their web traffic, but it will expand their brand awareness, authority level and expert status. In essence, you will leverage the power of LinkedIn to grow your business during an economic time where it is all about growth.
To learn more about Get LinkedOut as a traffic generation solution please visit www.GetLinkedOut.com.
Also take advantage of the bonuses worth just over $345 that’s being given away.
Website Makeover Workshop, a subsidiary of Organized Thoughts Publishing, delivers assistance to those with book marketing and internet marketing struggles: may it be with learning how to market a book to traffic generation strategies.
More Twitter Followers vs. More Web Traffic
July 29, 2009 by C.F. Jackson
Filed under Keys to Success
Is it possible to capture targeted web traffic or targeted Twitter followers with the continuous growth of internet users and social network sites? Do you know there are over 1.6 billion internet users in the world today? And it is growing by the second.
With the explosion of social media, the focus for many online users is to tap into these heavy traffic communities to build a following. The question is this: How much viable time should one put into growing followers?
Per Twitterholic Top 25 Twitter users, here are the top five:
Top 5
1. CNN Breaking News – 614,003 (followers)
2. President Barack Obama – 542,313 (followers)
3. Britney Spears – 518,638 (followers)
4. Twitter – 502,210 (followers)
5. Ashton Kutcher – 452,872 (followers)
These are some extraordinary numbers. When it comes to book marketing and internet marketing it still remains the same, traffic generation. The percentage of web traffic generated from the social media giant Twitter varies from one user to the next. People fall prey to many of the daily new ploys that promises more Twitter followers by the truckloads.
- 400 Free Followers a day
- New Tool to Get More Twitter Followers
- 250 New Followers in a day
- Become a Member and Get Tons of Traffic
- 1,000 Followers in 2 Days
What many fail to take account of is the lack of targeted Twitter followers. Let’s say you are a romance author and you want more followers: How do you engage each of your followers to really determine if they are fans of romance literature? Maybe they follow you with hopes you will follow them in return.
It is as though many have lost or never gained the true premise of being online, traffic — targeted traffic. The internet is the fastest growing vehicle today. It has afforded to many the ability to be able to achieve some extraordinary successes. It is those who recognize that targeted traffic, which means capturing the attention of those who want, need, and desire your product or service, is the pivotal element to being online.
Today, many entrepreneurs, authors, and small businesses must take time to find where their true target audience can be found across the World Wide Web.
Sometimes Twitter can be a place where you have just finished networking and you are wondering what to do with all of those business cards.
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About The Author
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And to help you learn more about how to increase your web traffic and find your target audience, C.F. Jackson invites you to claim your Free VIP training when you visit http://www.GetLinkedOut.com. (Limited Spaces Available)
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6 Practical Email Book Marketing Strategies
July 22, 2009 by C.F. Jackson
Filed under Keys to Success
Email book marketing is found to be one of the best strategies when it comes to effective and low cost book marketing. Due to the fact, it is the most practical and has the best reputation in generating targeted traffic to websites. It is used to connect with your customers or clients, send out articles, or make special offers.
It’s really easy. It’s just like writing a letter, but in the form of a newsletter or a notice. Then sending the email to your client database. Email blast campaigns is not about writing any message that you will be sending to everyone. To have an effective email marketing campaign, here are six easy tips you can implement successfully.
1. Sign Up For The “Can Spam” Campaign.
Email blast campaigns are not seen as equivalent to spamming. You are not supposed to send information that your customers will not have any valuable use for.
2. Make Your Email List Open the Message.
It is a great possibility that your email might get overlooked with the many of emails that email owners are bombarded with everyday. Improve your subject line by using your client database first name, beginning each word with a capital letter, asking captivating questions, do not embellish any claims, and use the term FREE moderately.
3. Make It Realistic.
Exclude embellished words that sound too good to be true and unrelated to your subject line. Make sure your email content contains promises you can keep.
4. Don’t Short Yourself.
Be sure not to offer price points that are lower than your profit. It will defeat the purpose of this email book marketing effort.
5. Connect It With an Event.
Yes, you still want to make the email concise and to the point. This strategy is on including seminars, book signings, radio interviews and other events in your email. With these RSVP-requiring emails, repetition is vital. Be sure to offer an ample amount of time between emails before sending out a follow up.
6. Share News.
Sending out newsletters and postcards offers useful information for your email list. These are practical techniques of reaching out to your client or customer. You should keep the information short, simple, and direct to the point for this to be effective.
With these simple ways of going about your email book marketing endeavor, you will quickly engage in immediate results.
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About The Author
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And to help you learn more about how to increase your email marketing results and find your target audience, C.F. Jackson invites you to claim your Free VIP training when you visit http://www.GetLinkedOut.com. (Limited Spaces Available)
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5 Ways To Increase Your Website Traffic
July 16, 2009 by C.F. Jackson
Filed under Keys to Success
Have you screamed, “I need traffic to my website!”? With over 500 million Google searches taking place daily: How do you get traffic to your website?
It’s evident that anybody could own a website because there are millions online today. With the internet being the fastest growing information vehicle everyone is taking it for a ride.
Think about it! How many people do you know are using the internet to sell their own products and services to reach their target market? How many of these individuals place strong efforts to promote their website with a low marketing budget?
Out of the millions of websites on the internet today, the vast majority aren’t experiencing continuous traffic all day through. What these individuals or businesses lack are the most essential factors of success – applicable and practical techniques that work.
I give kudos to those who have mastered the ability to capture website traffic every hour. However, should you be in need of assistance to increase your traffic, here are few affordable and practical techniques.
Search Engine Submission is one of the most basic and practical techniques anyone can implement.
This is an inexpensive method of traffic generation through the use of search engines. The action is just as it reads, which is submitting your website to search engines. There are two types of search engine submission – manual and automatic.
- Manual Search Engine Submission – the process of visiting each search engine and submitting your website, by filling out the required information.
- Automatic Search Engine Submission – completing the require fields, the software or web based service would forward the information to other search engines
A few other practical techniques to increase website traffic to your website are:
- Banner Advertisement
- Classified ads
- Text links
- Section sponsorship
These techniques will cost more, but these methods will help you reach your target audience wherever they frequent the most on the internet.
This is a process, so remember that the effects of these practical traffic generation techniques will grow over a time span, so be sure to monitor your website traffic to learn which methods and techniques are working. The time is now; find an effective and affordable traffic generation technique to increase your current results on the internet today.
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About The Author
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What if you could increase your web traffic by 70%…. What would you do? It’s easy! Learn more about how to increase your website traffic using 8 simple steps on LinkedIn, C.F. Jackson invites you to claim your Free VIP training when you visit http://www.GetLinkedOut.com.
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Why Turning a Website Visitor into a Subscriber is Important
July 8, 2009 by C.F. Jackson
Filed under Keys to Success
Do you know about the number seven, when it comes to book marketing? To turn a web visitor into a customer it would take at least seven times to see your ad, product, and/or service to build trust and brand recognition with you.
Here’s something to think about. When an individual visits your website and leaves, it’s very likely that they won’t return, even more so without any enticing or compelling reasons to do so. Think about it. There are so many distractions just on the Internet alone. So many that we can lose our train of thought in just 90 seconds. Can you imagine remembering a website from two days ago?
The point is this: It’s very unlikely a website visitor will return. Let’s say you receive traffic of 1,000 website visitors to your website, but they leave and don’t return. Think about the possible lost in profits and sales, due to the fact that they don’t come back. Look at the possibility to have converted a percentage of the visitors into new clients or customers.
Creating quality content is the popular strategy in order to keep website visitors coming back. Often times, quality content isn’t the answer. The ultimate long-term solution lies in converting a website visitor into a new subscriber so you can start building a relationship.
The ultimate goal for any website owner is this:
1. Collect names and email addresses
2. Generate Sales
You’ve generated your first sale when your visitor makes the decision to subscribe to your mailing list. Now, this is your opportunity to follow up with them and allow them to:
- Know
- Like
- Trust you
At the end of the day, the goal is to convert as many website visitors into subscribers as possible, then convert this into potential revenue as you build a strong rapport through emails.
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About The Author
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And to help you learn more about turning a website visitor into a subscriber through book marketing and internet marketing, C.F. Jackson invits you to claim your Free Membership and Free Gifts when you visit http://www.VirtualTutorialCenter.com.
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5 Ways To Improve Sales Through Your Website
July 1, 2009 by C.F. Jackson
Filed under Keys to Success
Almost everyone who has been marketing online knows that the lifeblood of book marketing and internet marketing is the traffic of a site. More visitors equal more sales. However, here are some ways that you can tweak your sites with to improve sales as you continue to strive to get more visitors.
The first method is to weave in your personal touch in your sales message. Nobody wants to be sold to by a total stranger, but many people will buy what their close friends recommend to them. If you can convince your audience that you are a personal friend who has their best interest at heart, they will be convinced to buy your books, products, or services. Remember to speak to an individual in your salesletter, not to your whole audience.
The second method is to publish testimonials and comments from your customers. A good idea would be to publish both good and bad comments; that way potential customers will be really convinced that these testimonials are real. When potential customers see testimonials on your website, they will have the confidence to buy from you because human beings follow the herd mentality; when others have bought and proven it authentic, they will jump on the bandwagon and buy too.
Use visual representations for the problems and solutions that your product offers. Not everyone will read your text copy from the head to the tail, but most people will pay attention to images, video and audio on your website.
Offer quality bonuses to accompany the product. When you offer bonuses that complement your product, your potential customers will feel it’s a very good deal and it would be stupid to miss it. Be sure to state the monetary value of your bonuses so that people will be even more compelled to grab your good bargain.
Lastly, ask for the sale! Many people entice their potential customers with the benefits of their product, sell to them with stories of how it has solved many problems, even offered killer bonuses but forget to ask for the sale. Give a clear instruction on how to buy your product (e.g. “click the button to buy now!”).
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About The Author
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And to help you improve sales through your website I’m inviting you to claim your free 30 seconds book trailer/product video when you visit http://www.Video.WebsiteMakeoverWorkshop.com. [Only 27 Available]
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How A Free eBook Can Be Your Viral Book Marketing Salesman
June 10, 2009 by C.F. Jackson
Filed under Keys to Success
E-books are the future and the future is now. The printed word on paper and bound into books used to be the only way information was given and received. They were great, you could take them with you and put them on shelves and they do still exist and will continue to for the foreseeable future but the time of the E-book has arrived.
The marketing E-book is a slightly different animal from just an E-book. Marketing E-books contain text, images, links to web pages and navigation controls. The marketing E-book has become a very important part of marketing on the Internet.
With a marketing E-book you can present your story in an effective way and include links to your web sales pages. Your E-book can become your best salesman.
Have you been wondering how to write an ebook or how to make an ebook?
First, your E-book needs to be interesting and informative. It always has links back to your web site and to your sales page.
Next, be sure that you have a prominent section telling readers that they are free to give your E-book away. Let them know that they can post it on their site as a free download, that they can use it as a bonus, and that they can bundle it with other products. This is the way to create viral book marketing for your products or services. Remember those links back to your site contained in the E-book?
Last but certainly not least before you send your E-book out to the world, double check spelling and grammar and be sure that you have tested every link to verify that it goes where it is supposed to go. Obvious errors will reflect badly on you and will not be of much value to you, it could even by damaging.
Post your E-book to some of the E-book directories. Many let you post it for free, or will let you post a link on their site to your E-book.
And to help you learn more about how to write an ebook, I’m inviting you to check out Break The Code: Write Your Own eBook In 5 Days ebook today and receive 50% off with Coupon Code: ebook [For A Limited Time]
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May 27, 2009 by C.F. Jackson
Filed under Keys to Success
Are you saying to yourself everyday, “I need traffic to my website.“? Understanding the type of people who visit your site is a very important task because you can use that information to enhance your site to suit them. As a result, you will gain more loyal returning visitors that come back again and again for more.
What is the age level and what kind of knowledge does your audience have? An avid reader might linger around a general site on romance novels, but the average mystery buff might turn his nose at the very same site. Similarly, a regular person will leave a site filled with astronomy abstracts but a well educated university graduate will find that site interesting.
Take your audience’s emotional state into consideration when building your site. If a very irritated visitor searches for a solution and comes across your site, you will want to make sure you offer the solution right up front and sell or promote your product to him second. In this way, the visitor will put his trust in you for offering the solution to his problems and is more likely to buy your product when you offer it to him after that.
When you design the layout for your site, you have to take into account the characteristics of your audience. Are they old or young people? Are they looking for entertainment or are they just looking for information served without any icing on the cake? For example, introducing a new, exciting novel with a simple, straightforward black text against white background page will definitely turn prospects away. Make sure your design suits your site’s general theme.
Try to sprinkle conversation style language into your site where you see fit and you will create a sense that your audience is on common ground with you. This in turn builds a trusting relationship between you and your audience, which will come in useful should you want to market a product to your audience.
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About The Author
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And to help you learn more about reaching your target audience through book marketing and internet marketing, I’m inviting you to claim your Free Membership and Free Gifts when you visit http://www.VirtualTutorialCenter.com.
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May 20, 2009 by C.F. Jackson
Filed under Keys to Success
From Free Keyword Tracker, a keyword suggestion tool, you will see the millions of searches done to a certain keyword. When these keywords are typed in search boxes of search engines, indexed websites containing articles with those keywords will be displayed. And this is what leads traffic to websites with keyword-rich articles. Yes, the magic word is articles.
Content is king. You can say that again. That is why writing articles is one of the most utilized Internet marketing medium today. Internet surfers just can’t get enough of information on various topics and subjects. Providing information through these articles is a surefire way to drive traffic to almost any website.
Why is this so? Here are the benefits that writing articles can give your current online results a boost.
1. It’s absolutely free.
Too good to be true? Not. Okay, you have to pay for your Internet Service Provider (ISP). That’s it. All you need is your thoughts, your computer, and your hands. If you have those, nothing will stop you from typing words that will make you complete that article for your website. On which aspect of that process did you really shell out any money? Maybe later when your electric bills come.
2. Your website will be noticed in a short period of time.
Submit that article of yours to article directories that get the most web traffic and in no time your website will be crawled. That is if you don’t forget including in your resource box or byline your website address.
3. Obtain back links automatically.
When you submit your articles to directories, surely, other websites will make use of your article, too. With the copyright terms of your articles, the URL of your website will still be in tact and will subsequently direct more traffic to your website.
4. Improve your reputation.
As an author and or entrepreneur, if you plainly display your products on your website, you will not gain much conversion rate. Conversion is when your traffic converts to sales. You have to show that you are knowledgeable on your field. And what better way to show that than by writing articles that will allow you to display your knowledge, right?
Just make your creative juices flow and jot down or key in on your ideas quickly to jumpstart your article writing momentum. With those benefits listed above, a writer’s block is the last problem you will ever be able to surmount.
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About The Author
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And to help you learn more about affordable book marketing and internet marketing, I’m inviting you
to claim your Free Membership and Free Gifts when you visit http://www.VirtualTutorialCenter.com.
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