10 Ways To Leverage Social Media & Email Marketing

February 23, 2011 by C.F. Jackson  
Filed under Keys to Success

Have you heard about the social media and email marketing war? Rumor has it that email marketing is dead. On the other hand social media is king. It’s like a great tennis match… Venus verse Serena!

If you’re on Facebook, Twitter or any other social media platform then you’re on the right track. If you’re investing in building a quality relationship via email marketing then you’re ahead of your competition.

At the end of the day you’re a champion once you discover how you can leverage social media and email marketing. Here are 10 easy ways to leverage the two: social media and email marketing.

1. Create a presence on Twitter, Facebook, LinkedIn, YouTube…

2. Brand your social profiles around your business

3. Provide value through information and dialogue

4. Listen to your followers and respond

5. Be more of a giver rather than a promoter

6. Provide offers to your followers

7. Drive followers to your company website

8. Turn followers and friends into subscribers to email list

9. Build a stronger relationship through email marketing

10. Create interaction on social media with email marketing

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About The Author,
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And to help you with leveraging your social media,, C, F, Jackson invites you to take advantage of their online marketing services where you leave all the online marketing up to them to increase your brand awareness to your bottomline. Give them a call today at 404-492-7644!

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Email Marketing Solutions

August 4, 2010 by C.F. Jackson  
Filed under Online Marketing Resources

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6 Practical Email Book Marketing Strategies

July 22, 2009 by C.F. Jackson  
Filed under Keys to Success

Email book marketing is found to be one of the best strategies when it comes to effective and low cost book marketing. Due to the fact, it is the most practical and has the best reputation in generating targeted traffic to websites. It is used to connect with your customers or clients, send out articles, or make special offers.

It’s really easy. It’s just like writing a letter, but in the form of a newsletter or a notice. Then sending the email to your client database. Email blast campaigns is not about writing any message that you will be sending to everyone. To have an effective email marketing campaign, here are six easy tips you can implement successfully.

1. Sign Up For The “Can Spam” Campaign.

Email blast campaigns are not seen as equivalent to spamming. You are not supposed to send information that your customers will not have any valuable use for.

2. Make Your Email List Open the Message.

It is a great possibility that your email might get overlooked with the many of emails that email owners are bombarded with everyday. Improve your subject line by using your client database first name, beginning each word with a capital letter, asking captivating questions, do not embellish any claims, and use the term FREE moderately.

3. Make It Realistic.

Exclude embellished words that sound too good to be true and unrelated to your subject line. Make sure your email content contains promises you can keep.

4. Don’t Short Yourself.

Be sure not to offer price points that are lower than your profit. It will defeat the purpose of this email book marketing effort.

5. Connect It With an Event.

Yes, you still want to make the email concise and to the point. This strategy is on including seminars, book signings, radio interviews and other events in your email. With these RSVP-requiring emails, repetition is vital. Be sure to offer an ample amount of time between emails before sending out a follow up.

6. Share News.

Sending out newsletters and postcards offers useful information for your email list. These are practical techniques of reaching out to your client or customer. You should keep the information short, simple, and direct to the point for this to be effective.

With these simple ways of going about your email book marketing endeavor, you will quickly engage in immediate results.

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About The Author
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And to help you learn more about how to increase your email marketing results and find your target audience, C.F. Jackson invites you to claim your Free VIP training when you visit http://www.GetLinkedOut.com(Limited Spaces Available)

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