One Powerful Strategy on How to Market Yourself
October 28, 2009 by C.F. Jackson
Filed under Keys to Success
Have you been wondering how to market yourself? How about how to market a business?
I discovered there’s a way to help market yourself that many people seem to overlook.
Just the other week I wrote the article titled “Can Customer Feedback Increase Your Sales?“ The
article discusses how to use customer testimonials to help with your sales. But what can giving a
testimonial do for you?
We all desire help with our marketing efforts and some portions of it requires an investment. Then
there are ways that are cost effective. I learned that my giving genuine testimonials can help brand
and market me with zero out of pocket expense.
The goal with marketing is to reach your target audience and/or market over and over again while
receiving a high ROI (return on investment). How can you achieve this goal without ever having to
pay for it?
Well earlier this year I decided to give a testimonial on a program that’s offered by someone I’ve
been learning from since 2005. With my taking 10 to 15 minutes to share my true feelings about
MRMI Basic Training, they placed my photo on the front page.
This opportunity has allowed me to be contacted by someone whom I’ve admired because they saw
me on this website. Now, Stephen Pierce is an authority in what he does, so being on a website of
someone who is really respected makes it great.
Just this past September I offered feedback to an article I read in the Entrepreneur Magazine on
Russell Simmons. Again, taking about 15 minutes to express what inspired me the most about the
article has allowed my letter to the editor to be published in the November issue of Entrepreneur
Magazine.
It’s really easy to get started with putting your name, brand, and face out there by providing testimonials.
Here are few steps:
1. Recognize what products or services you’ve found of value.
2. Ask yourself: “Have I told everyone about it?” and “Have I shared my joy with the business?”
3. Sit down and write a brief email on what you like best about the product and/or service.
4. Most importantly be genuine.
Remember this, your company and name is behind this testimonial, so be sure to stand firm on it. This
is something you can implement right now. Don’t you agree?
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About The Author,
=================
And to help you with writing a quality testimonial, C, F, Jackson invites you to check out Website
Makeover Mentoring by the Minute, where your online questions are answered. The topics range
from how to market a book online to I need web traffic.
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You May Also Enjoy:,
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How To Create An Internet Presence In 10 Minutes
11 Ways You’re Shooting Yourself and Your Business in the Foot
Simplest Book Marketing Strategy
October 12, 2009 by C.F. Jackson
Filed under Website Design 101
Many people find my website while
searching for ways on how market a
book online. Like every other entity
online it’s about names and emails.
Today, we’re covering one of the
simplest book marketing technique
that’s many overlook when marketing and promoting online.
The key to remember is this: “Most people don’t make a
purchase on the first visit. It takes between one and seven
times.”
It’s about providing value. I mentioned this last week!
Watch today’s Website Makeover Monday video
=================
About The Author,
=================
And to help you with getting started online right, C, F, Jackson invites
you to check out Website Makeover Mentoring by the Minute, where
your online questions are answered. The topics range from how to
market a book online to web traffic generation strategies.
~~~~~~~~~~~~~~~~~
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Website Marketing Optimization Tips/Techniques
Is Social Networking Good or Bad?
August 24, 2009 by C.F. Jackson
Filed under Website Design 101
I believe social networking is great, however it can become bad
for some markets, industries, or individuals when it comes to
growing their business.
Even some the most successful people online plant their feet
offline to keep themselves grounded. One-on-one is a place
that can help anyone grow personally and professionally.
So tune in and hear about social
networking… Press Play
Won’t Be Denied,
C.F. Jackson
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Top Four Key Success Factors of Online Business
11 Ways You’re Shooting Yourself and Your Business
in the Foot
11 Ways You’re Shooting Yourself and Your Business in the Foot
August 19, 2009 by C.F. Jackson
Filed under Keys to Success
I’ve been online since 1993 when it was still in the DOS stage of life, but as it grew, I of course allowed my knowledge to grow. Going from pleasure to business was a complete mind shift for me back in 2001.
However, if I’d allowed the below 15 ways to shooting yourself and your business in the foot to kill or even stagnate my growth you wouldn’t be reading this today.
Over the years I’ve heard the battle cries and struggles of many people: online or face-to-face. And what I’ve collected are common denominators to the lack of success: business or personal.
I have struggled with many of these self-afflicting symptoms. I recognize a lot of them daily within my day-to-day travels.
Today, I’m sharing with you symptoms that are harming to many entrepreneurs, authors and small business.
1. Free Mindset – Are individuals who look and expect for everything to be free. I’ve seen it where people refuse to invest $10 for a domain name. Even that is too much to ask.
Often he/she will constantly seek out the only the cheapest and free methods as they drive up the ladder toward success.
2. Constant Complainers – Are individuals who spend their time finding fault and disliking everything under the sun. Ask them to do it better, they wouldn’t know how.
3. The Non-Reader – The reason these individuals fail achieve the results or answers they’re looking for is due to their inability to slow down and read.
Reading is fundamental!
4. Do It My Way – Are individuals who want everything delivered in the exact way they would do it. More often than none, they’ll miss out on one time opportunities.
It’s an unwillingness to open one’s self to new a way to receive information.
5. Overly Skeptical – No matter how much they’re struggling with, let’s say web traffic, this individual will talk themselves out of investing 50 dollars to achieve results.
I myself understand the fear of being burnt because I have invested thousands into a program that didn’t deliver what it promised.
6. Not The Right Answer – Are individuals who will suck up the time and knowledge of another person to get an answer to their dilemma, but the answer entails for “too” much work, then for them it wasn’t the right answer.
7. Quick, Fast, & Hurry – Are individuals who always want results yesterday without the leg work or the building of the foundation.
How do I get web traffic? I need to sell XYZ amount of books in three months.
8. Cornered – Are individuals who will remain in the corner, rather than branching out in order to increase their skills and their network.
9. I Can’t – Are individuals who allow the phrase ‘I can’t” dictate their abilities online or offline. They have the capillarity to do a lot more once they take away the belief of “I can’t”.
The word can’t shuts down one’s ability to move.
10. Network – No matter how many contacts, Twitter followers or Facebook friends one may have, it doesn’t compare to having a network of colleagues one can connect with locally.
It took a minute for me to step outside of myself. I have a mastermind group that has helped me immensely. You can find one in your area on MeetUp.com
11. Look At Me – Are individuals with social networking ratio of 90% look at me and 10% of by the way here’s something I found.
People are turned off to constant self-pointing. The way people will notice people when they offer solutions. When it comes to commanding attention is when individuals bring value into each place they enter into… online or offline.
There are others that weren’t mentioned above and some you already know about yourself. If there’s ever a time to put the gun away and place a bandage on your wounds to start the healing process, then that time is now.
Make a commitment to yourself, then to your business to change one thing a month that you’ve been shooting youself in your foot with. Now, if it’s a bunion keep on shooting. I’m joking!
Seriously, take time to reflect on what’s been debilitating your growth and your ability to reach higher levels in life: personal or business. Once you’ve identify them: Face it, Trace it, then Erase it.
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About The Author
=================
And to help you from increasing your web traffic to finding your target audience, C.F. Jackson invites you to join the 120 Day Challenge… Achieving online success in 120 days. To participate is simple… Just got to http://www.VirtualTutorialCenter.com – Create your account and you’re ready to go!
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Top Four Key Success Factors of Online Business
Book Marketing Online Workshop to be presented by C.F. Jackson at the Black Writers Reunion & Conference
May 4, 2009 by wbd2008
Filed under Keys to Success
Book Marketing Online Workshop to be presented
by C.F. Jackson at the Black Writers Reunion & Conference
Authors Don’t Have to be Web Design Gurus to Create An Effective Web Presence

Book marketing online has become the number one sought after solution by authors worldwide, with 331,526 new book titles published this year, thus far. Website makeover trainer and author, C.F. Jackson will be among the presenters at the Black Writers Reunion & Conference to be held in Las Vegas, Nevada. Ms. Jackson’s targeted topic for her workshop: “7 Key Steps on How to Get Started Right as an Author Online Overnight”.
“When it comes to Internet marketing and utilizing the Internet to generate sells, most websites provide a portion of the puzzle. However with Website Makeover Workshop, the ultimate goal is to create the central place on the web for authors and writers to learn what is needed to be successful on the Internet. No matter what the learning preference maybe, may it be through audio, video, or text – Website Makeover Workshop has developed the complete resource on the Internet,” said C.F. Jackson.
“I’m looking forward to bringing the “how to market a book online” quandary to the Black Writers Reunion & Conference in June. It’s all about providing one great idea and that’s what I’m there to do,” she continued.
The Conference is scheduled to start Thursday, June 18, 2009. For registration guidelines and more information about the reunion visit: www.blackwriters.org/registration.
About C.F. Jackson
And to help you learn more about how to market a book online C.F. Jackson invites you to claim your free downloadable Website Makeover 101 Session Video when you visit www.WebsiteMakeoverWorkshop.com. Ms. Jackson has been interviewed on Authors’ Speak Out, Urban Literary Review, Millionaire Blue Print Now and Atlanta’s WVEE (V-103) radio shows, to name a few.
Title Sponsors:
Speak Without Interruption: www.SpeakWithoutInterruption.com
Virtual Tutorial Center: www.VirtualTutorialCenter.com
About the Black Writers Reunion & Conference
The Black Writers Reunion & Conference (BWRC) was established in 2000. A plenary union of expert writers and infopreneurs, the conference offers educational workshops to help participants improve their writing and publishing skills. Committed to the development of both unpublished and published writers of Black descent, the conference is open to all cultures; writers from local and abroad are invited to attend. For more information visit: www.blackwriters.org
The Mandatory PLACE For Every AUTHOR
April 13, 2009 by C.F. Jackson
Filed under Keys to Success
Here’s a little rundown on why joining the Virtual Tutorial
Center is THE Mandatory PLACE for Every AUTHOR…
This is THE PLACE where the elite’, most committed authors
and writers gather together each and every day.
This is THE PLACE to learn how to rise above COMPETITION.
This is THE PLACE where for hours or anytime of the day you get
to immerse yourself into book marketing and strategies, being
exposed to the highest quality, variety, and in-depth How-to videos,
Audio Series, Tutorials, and Resources of what’s working.
contact, find THE ANSWER, unearth THE opportunity or get THE
idea that literally changes your life.
This is THE PLACE where thousand of great ideas will be made in
the virtual hallways. (There are no other virtual hallways like The
Virtual Tutorial Center’s hallways!)
This is THE PLACE where you can invest in yourself– ACTUALLY…
This is THE PLACE Where the Light Bulb Goes Off and people scream
out…I finally “Get It”!
I personally say that the resources alone are worth MORE than the
free of membership. And when you sign up for the Basic Membership
at no cost… absolutely no excuses… you’ll get access to hours of audios,
videos, and free download. I can’t make it any easier for you than that.
Join now!
To Your Success,
C.F. Jackson
P.S. I’m not kidding about the Virtual Tutorial Center being the
The Mandatory PLACE For Every AUTHOR….
Here’s what members are saying…
“Like your site alot!
It can be very helpful to
those who have no idea
what they are doing.”
- Jan D. Holiday
—-
“I have never met you but
the electronic rapport
and content are winning
my trust.”
- Rhynell Williams
—-
“There is something for
everyone when it comes to
building and maintaining
a website with impact”
- Deb Sistrunk
And it’s only just the beginning!
Unbelieveable $47.00 worth of downloads extended to you when
you become a Virtual Tutoral Basic Member. I really lucked
out that I’m even able to give you this opportunity. Don’t waste
it. You can continue struggling and searching for the answers on
your own…. But why should you? You need to ACT NOW.
What Would a Domain Name Do For Your Book Marketing?
February 5, 2009 by C.F. Jackson
Filed under Online Marketing Resources
A question to ask ourselves when venturing into
book marketing online and offline: What Would
a Domain Name Do For Your Book Marketing?
Just like any business, the domain name also
called URL is part of branding and marketing. I
have seen many authors who insist on not taking
time to invest in their success.
Owning your domain is the first step of being successful and taken
seriously on the internet. It is security for your website visitor.
So step into creating a more successful experience with your book
marketing online and off with owning your own domain name!
Go to the link below and get started….
>> http://tinyurl.com/Get-Online-2009
Continue to have a successful 2009!
Won’t Be Denied,
CF-
P.S. Stop thinking about! Just jump to it and let’s start your
book marketing anew with your own URL! ;o)
>> http://tinyurl.com/Get-Online-2009
Website Makeover Monday – Choosing Your Keywords For Google
January 26, 2009 by C.F. Jackson
Filed under Book & Internet Marketing Strategies
The power of internet keywords is to use the right
keywords and phrases in the area that your market
and audience are searching for you in.
So in this week’s Website Makeover Workshop, we’re
talking about choosing keywords in order for Google
to help you reach your market, your buyer, or where
you want to be on this World Wide Web!
Let’s Get Started!!!
I hope you have found value in the above video. I know it’s brief
and filled with a lot to think and ponder about, so take a minute
talk back and share your thoughts, ideas, and or questions.
Looking forward to speaking with you.
Continue to make this Monday Mighty!
Won’t Be Denied,
C.F. Jackson
Step #6 – 6 Steps On How To Market Your Book On The Internet
December 10, 2008 by C.F. Jackson
Filed under How-To-Videos
market your book online, is about
taking your subscribers, those who
have shared their name and email
address with through a series of
So prepare for this technique that will help you market your
book online and improve your results… As you take time to
watch this video, think about the possibilities of how you are
generating more buzz that’s more natural… It’s about strategy
and tactics to reach your goals.
I hope you find value in what’s shared with you today. Be
sure to post your thoughts, ideas, and questions.
Continue to focus on the dream!
Won’t Be Denied,
C.F. Jackson
P.S. Have you downloaded the the FREE 60 Minute Audio
Tutorial on Online Book Markting?
Shouldn’t you be clicking away right now to download it?
Of course! ;o)
It’s right over there ===>>
6 Steps On How To Market Your Book Online
>> http://tinyurl.com/Book-Marketing-Video-One
>> http://tinyurl.com/Book-Marketing-Video-Two
>> http://tinyurl.com/Book-Marketing-Video-Three
>> http://tinyurl.com/Book-Marketing-Video-Four
>> http://tinyurl.com/Book-Marketing-Video-Five
And…
Step #5 – 6 Steps On How To Market Your Book On The Internet
December 1, 2008 by C.F. Jackson
Filed under How-To-Videos
market your book online, is about
providing PROOF that your book is
a MUST READ by using what was
So prepare for this technique that will help you market your
book online and improve your results… As you take time to
watch this video, think about the possibilities of how you are
generating more buzz that’s more natural… It’s about strategy
and tactics to reach your goals.
I hope you find value in what’s shared with you today. Be
sure to post your thoughts, ideas, and questions.
Continue to focus on the dream!
Won’t Be Denied,
C.F. Jackson
P.S. Have you downloaded the the FREE 60 Minute Audio
Tutorial on Online Book Markting?
Shouldn’t you be clicking away right now to download it?
Of course! ;o)
It’s right over there ===>>
6 Steps On How To Market Your Book Online
>> http://tinyurl.com/Book-Marketing-Video-One
>> http://tinyurl.com/Book-Marketing-Video-Two
>> http://tinyurl.com/Book-Marketing-Video-Three
>> http://tinyurl.com/Book-Marketing-Video-Four
And…











