3 Killers To Your Online Book Sales & Web Traffic

August 3, 2009 by C.F. Jackson  
Filed under Website Design 101

When it comes to gaining more web traffic, generating
more online sales, and capturing more subscribers
there are three things that can kill these results.

There was a time when my lacking of knowing and really
understanding jeopardized my online results. Continuing
to do the same things every day when implementing a few
things that could increase my books sales and end the
question, “How to get traffic to my website?

Tune in and you’ll definitely learn three pivotal elements
to help increase with your website traffic and sales.


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As mentioned visited today… http://www.GetLinkedOut.com
Get LinkedOut: Massive Traffic in 8 Easy Steps Using LinkedIn

Continue to make it happen!

Won’t Be Denied,
C.F. Jackson

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Choosing Your Keywords For Google

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Why Blogging Equals Web Traffic

July 20, 2009 by C.F. Jackson  
Filed under Website Design 101

Most people ask, “How do I get traffic to my website?
One of the most effective ways to get started is with a
blog.

So we will uncover why to blog and how blogging helps
with traffic generation. Also, I will share five (5) elements
of successful blogging.

Just Press Play


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About The Author
=================

And to help you learn more about how to increase your website traffic
using 8 simple steps on LinkedIn, C.F. Jackson invites you to claim your
Free VIP training when you visit http://www.GetLinkedOut.com.

5 Ways To Improve Sales Through Your Website

July 1, 2009 by C.F. Jackson  
Filed under Keys to Success

Almost everyone who has been marketing online knows that the lifeblood of book marketing and internet marketing is the traffic of a site. More visitors equal more sales. However, here are some ways that you can tweak your sites with to improve sales as you continue to strive to get more visitors.

The first method is to weave in your personal touch in your sales message. Nobody wants to be sold to by a total stranger, but many people will buy what their close friends recommend to them. If you can convince your audience that you are a personal friend who has their best interest at heart, they will be convinced to buy your books, products, or services. Remember to speak to an individual in your salesletter, not to your whole audience.

The second method is to publish testimonials and comments from your customers. A good idea would be to publish both good and bad comments; that way potential customers will be really convinced that these testimonials are real. When potential customers see testimonials on your website, they will have the confidence to buy from you because human beings follow the herd mentality; when others have bought and proven it authentic, they will jump on the bandwagon and buy too.

Use visual representations for the problems and solutions that your product offers. Not everyone will read your text copy from the head to the tail, but most people will pay attention to images, video and audio on your website.

Offer quality bonuses to accompany the product. When you offer bonuses that complement your product, your potential customers will feel it’s a very good deal and it would be stupid to miss it. Be sure to state the monetary value of your bonuses so that people will be even more compelled to grab your good bargain.

Lastly, ask for the sale! Many people entice their potential customers with the benefits of their product, sell to them with stories of how it has solved many problems, even offered killer bonuses but forget to ask for the sale. Give a clear instruction on how to buy your product (e.g. “click the button to buy now!”).

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About The Author
=================

And to help you improve sales through your website I’m inviting you to claim your free 30 seconds book trailer/product video when you visit http://www.Video.WebsiteMakeoverWorkshop.com. [Only 27 Available]

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Download Your Copy Now!

Download Your Copy Now!

What Would a Domain Name Do For Your Book Marketing?

(Part II) 4 Specific Ways To Increase Your Book Marketing Sales Results

June 8, 2009 by C.F. Jackson  
Filed under Website Design 101

There are times when we overlook the
obvious in search of the hidden secret
to online success.

Too often book marketing online to book
promotion can become a day of running
around in an ever turning wheel.

So today we have Part II of 4 Specific Ways
To Increase Your Book Marketing Sales
Results
.

Be sure to walk away with at least one idea
you’ll implement TODAY!

Okay! Press Play, then take Action….


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Join today! It’s Free
http://www.VirtualTutorialCenter.com

Continue to make it happen!

Won’t Be Denied,
C.F. Jackson

~~~~~~~~~~~~~~~~~
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How To Get Traffic To Your Website

Download Your Copy Now!

Download Your Copy Now!

4 Specific Ways To Increase Your Book Marketing Sales Results

June 1, 2009 by C.F. Jackson  
Filed under Website Design 101

There are times when we overlook the
obvious in search of the hidden secret
to online success.

Too often book marketing online to book
promotion can become a day of running
around in an ever turning wheel.

So today we have Part I of 4 Specific Ways
To Increase Your Book Marketing Sales
Results
.

Be sure to walk away with at least one idea
you’ll implement TODAY!

Okay! Press Play, then take Action….


Comment | Copy This

Join today! It’s Free
http://www.VirtualTutorialCenter.com

Continue to make it happen!

Won’t Be Denied,
C.F. Jackson

~~~~~~~~~~~~~~~~~
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Is Your Website Customer Friendly?

Download Your Copy Now!

Download Your Copy Now!

Self-Published Author… Who Is Your Audience?

May 27, 2009 by C.F. Jackson  
Filed under Keys to Success

Are you saying to yourself everyday, “I need traffic to my website.“? Understanding the type of people who visit your site is a very important task because you can use that information to enhance your site to suit them. As a result, you will gain more loyal returning visitors that come back again and again for more.

What is the age level and what kind of knowledge does your audience have? An avid reader might linger around a general site on romance novels, but the average mystery buff might turn his nose at the very same site. Similarly, a regular person will leave a site filled with astronomy abstracts but a well educated university graduate will find that site interesting.

Take your audience’s emotional state into consideration when building your site. If a very irritated visitor searches for a solution and comes across your site, you will want to make sure you offer the solution right up front and sell or promote your product to him second. In this way, the visitor will put his trust in you for offering the solution to his problems and is more likely to buy your product when you offer it to him after that.

When you design the layout for your site, you have to take into account the characteristics of your audience. Are they old or young people? Are they looking for entertainment or are they just looking for information served without any icing on the cake? For example, introducing a new, exciting novel with a simple, straightforward black text against white background page will definitely turn prospects away. Make sure your design suits your site’s general theme.

Try to sprinkle conversation style language into your site where you see fit and you will create a sense that your audience is on common ground with you. This in turn builds a trusting relationship between you and your audience, which will come in useful should you want to market a product to your audience.

=================
About The Author
=================

And to help you learn more about reaching your target audience through book marketing and internet marketing, I’m inviting you to claim your Free Membership and Free Gifts when you visit http://www.VirtualTutorialCenter.com.

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Free Videos: Do You Need A Video For Your Book/Product?

The Mandatory PLACE For Every AUTHOR

April 13, 2009 by C.F. Jackson  
Filed under Keys to Success

Here’s a little rundown on why joining the Virtual Tutorial
Center is THE Mandatory PLACE for Every AUTHOR… 

This is THE PLACE where the elite’, most committed authors
and writers gather together each and every day.

This is THE PLACE to learn how to rise above COMPETITION.

Join Today! It's Free... www.VirtualTutorialCenter.com

Join Today! Jump Over to www.VirtualTutorialCenter.com

This is THE PLACE where for hours or anytime of the day you get
to immerse yourself into book marketing and strategies, being
exposed to the highest quality, variety, and in-depth How-to videos,
Audio Series, Tutorials, and Resources of what’s working.

This is THE PLACE where you can meet THE person, make THE
contact, find THE ANSWER, unearth THE opportunity or get THE
idea that literally changes your life.

This is THE PLACE where thousand of great ideas will be made in
the virtual hallways. (There are no other virtual hallways like The
Virtual Tutorial Center’s hallways!)

This is THE PLACE where you can invest in yourself– ACTUALLY…
This is THE PLACE Where the Light Bulb Goes Off and people scream
out…I finally “Get It”!

I personally say that the resources alone are worth MORE than the
free of membership.  And when you sign up for the Basic Membership
at no cost… absolutely no excuses… you’ll get access to hours of audios,
videos, and free download.  I can’t make it any easier for you than that. 
Join now!

To Your Success,

C.F. Jackson

P.S. I’m not kidding about the Virtual Tutorial Center being the
The Mandatory PLACE For Every AUTHOR….

Here’s what members are saying…

“Like your site alot!
It can be very helpful to
those who have no idea
what they are doing.”

- Jan D. Holiday

—-

“I have never met you but
the electronic rapport
and content are winning
my trust.”

- Rhynell Williams

—-

“There is something for
everyone when it comes to
building and maintaining
a website with impact”

- Deb Sistrunk

And it’s only just the beginning!

Unbelieveable $47.00 worth of downloads extended to you when
you become a Virtual Tutoral Basic Member. I really lucked
out that I’m even able to give you this opportunity.  Don’t waste
it.  You can continue struggling and searching for the answers on
your own…. But why should you? You need to ACT NOW.

>> http://www.VirtualTutorialCenter.com/

(Part II) Three Steps On How To Sell Fiction Online With Keywords

March 11, 2009 by C.F. Jackson  
Filed under Keys to Success

CON’T of (Part 1) Three Steps On How To Sell Ficion Online With Keywords

Let’s look at a hypothetical example. Imagine that you have obtained popularity rankings for the keyword “automobile companies.” However, you company specializes in bodywork only. The keyword “automobile body shops” would rank lower on the popularity scale than “automobile companies,” but it would nevertheless serve you much better. Instead of getting a slew of people interested in everything from
buying a car to changing their oil filters, you will get only those consumers with fender benders or major body damage being directed to your site.

In other words, consumers ready to buy your services are the ones who will immediately find you. Not only that, but the greater the specificity of your keyword is, the less competition you will face.

The third factor is consumer motivation. Once again, this requires putting yourself inside the mind of the customer rather than the seller to figure out what motivation prompts a person looking for a service or product to type in a particular word or phrase.

Let’s look at another example, such as a consumer who is searching for a job as an IT manager in a new city. If you have to choose between “Seattle job listings” and “Seattle IT recruiters” which do you think will benefit the consumer more? If you were looking for this type of specific job, which keyword would you type in? The second one, of course! Using the second keyword targets people who have decided on their career,
have the necessary experience, and are ready to enlist you as their recruiter, rather than someone just out of school who is casually trying to figure out what to do with his or her life.

When it comes to learning how to market your book online, you want to find people who are ready to act or make a purchase, and this requires subtle tinkering of your keywords until your find the most specific and directly targeted phrases to bring the most motivated traffic to your site.

STEP THREE
Once you have chosen your keywords, your work is not done. You must continually evaluate performance across a variety of search engines, bearing in mind that times and trends change, as does popular lingo. You cannot rely on your log traffic analysis alone because it will not tell you how many of your visitors actually made a purchase.

This is an essential concept: numbers alone do not make a good keyword; profits per visitor do. You need to find keywords that direct consumers to your site who actually buy your product, fill out your forms, or download your product. This is the most important factor in evaluating the efficacy of a keyword or phrase, and should be the determinig factor when discarding and replacing ineffective or inefficient keywords with keywords that bring in better profits.

Ongoing analysis of tested keywords is the formula for search engine success. This may sound like a lot of work and it is! But the amount of informed effort you put into your keyword campaign is what will ultimately generate your business’ rewards.

Continue to have an outstanding day!

Won’t Be Denied,
C.F. Jackson

Do you need a reminder? Then sign up for our website to receive directly to your email each new article posted!

Just enter your email in the top right of the website where it reads ENEWS & UPDATES and never miss a new technique or even a strategy to help increase your results online…

~~~~~~~~~~~~~~~~~
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(Part I) Three Steps On How To Sell Fiction
Online With Keywords

Book Marketing Online: How To Get The
Right Keywords

Website Makeover Monday: Choosing
Your Keywords For Google

(Part I) Three Steps On How To Sell Fiction Online With Keywords

March 4, 2009 by C.F. Jackson  
Filed under Keys to Success

Do you know the key element when it comes to booking marketing online and selling books on the internet? Keywords.

 

 

 

 

 

 

 

Search engines are the vehicles that drive potential customers to your websites. But in order for visitors to
reach their destination, your website, you need to provide them with specific and effective signs that will
direct them right to your site. You do this by creating carefully chosen keywords.

Think of the right keywords as the Open Sesame! of the Internet. Find the right words or phrases, and generate traffic to your website on the daily.But if your keywords are too general or too over-used, the possibility of visitors actually making it all the way to your site or of seeing any real profits from the visitors that do arrive decreases drastically.

Your keywords serve as the foundation of your online book marketing strategy. If they are not chosen with great precision, no matter how aggressive your book marketing campaign may be, the right people may never get the chance to find out about it.

STEP ONE
So your first step in plotting your online book marketing strategy is to gather and evaluate keywords and phrases.

You probably think you already know EXACTLY the right words for your search phrases. Unfortunately, if you haven’t followed certain specific steps, you are probably WRONG. It’s hard to be objective when you are right in the center of your business network, which is the reason that you may not be able to choose the most efficient keywords from the inside.

You need to be able to think like your customers. And since you are an author and entrepreneur and not the consumer, your best bet is to go directly to the source.

Instead of plunging in and scribbling down a list of potential search words and phrases yourself, ask for words from as many potential customers as you can. You will most likely find out that your understanding of your market and your customers’ understanding is significantly
different.

The consumer is an invaluable resource. You will find the words you accumulate from them are words and phrases you probably never would have considered from deep inside the trenches of your book marketing plan.

Only after you have gathered as many words and phrases from outside resources should you add your own keywords to the list. Once you have this list in hand, you are ready for the next step: evaluation.

STEP TWO:
The aim of evaluation is to narrow down your list to a small number of words and phrases that will direct the highest number of quality visitors to your website. By “quality visitors” I mean those consumers who are most likely to make a purchase rather than just cruise around your site and take off for something new. In evaluating the effectiveness of keywords, bear in mind three elements: popularity, specificity, and motivation.

THREE KEY ELEMENTS

Popularity is the easiest to evaluate because it is an objective quality. The more popular your keyword is, the more likely the chances are that it will be typed into a search engine which will then bring up your website.

You can now purchase software that will rate the popularity of keywords and phrases by giving words a number rating based on real search engine activity. Software such as WordTracker will even suggest variations of your words and phrases. The higher the number this software assigns to a given keyword, the more traffic you can logically expect to be directed to your site.

The only fallacy with this concept is the more popular the keyword is, the greater the search engine position you will need to obtain. If you are down at the bottom of the search results, the consumer will
probably never scroll down to find you.

Popularity isn’t enough to declare a keyword a good choice. You must move on to the next criteria, which is
specificity. The more specific your keyword is, the greater the likelihood that the consumer who is ready to purchase your goods or services will find you.

>>See You Next Week For Part II<<

Do you need a reminder? Then sign up for our website to receive directly to your email each new article posted!

Just enter your email in the top right of the website where it reads ENEWS & UPDATES and never miss a new technique or even a strategy to help increase your results online…
Continue to have an outstanding day!

Won’t Be Denied,
C.F. Jackson

~~~~~~~~~~~~~~~~~
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Book Marketing Online: How To Get The
Right Keywords

Website Makeover Monday: Choosing
Your Keywords For Google

Book Marketing Online:How To Get The Right Keywords

Okay, we’re discussing how to get the right keywords. This
is very important when it comes to learning how to market
your book online
and it will help answer the question: How
to get traffic to my website?

STOP! If you haven’t watched the first video of this series, then
do it right now. It’s worth your time and you’ll better understand
what’s being shared in this video.

So just go to Choosing Your Keywords For Google and then come
right back here in a few shakes! ;o)

And now we’re moving onto how to get the right keywords because
this will position you in a place where you want to be…

Let’s Get Started!!!

I mentioned a keyword tool. Just in case you missed it, here it is
for you http://www.FreeKeywords.WordTracker.com.

Also, to have a complete understanding, be sure to watch the first
video in this series Choosing Your Keywords For Google.

I do believe that’s it’s for now!

Continue to make it happen!

Won’t Be Denied,
C.F. Jackson

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Did You Know Flash, Videos, and Music Are
Killing Websites?

Book Marketing and Virtual Tutorial Members
Site Beta-Launch

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